Meet our Luxury Concierge - Lindsay Smith - Diamond Cellar

Meet our Luxury Concierge - Lindsay Smith

For more than 10 years, Lindsay Smith worked as a personal stylist and shopper for professional athletes and executives around the country. Now, she’s our luxury concierge. Looking for a gift that will wow? She’ll find it, wrap it and deliver it. Want help editing your jewelry wardrobe? She’ll come to your home and help you navigate what to keep, what to sell and what to consider reworking into a piece you love. Here, meet Lindsay.

On falling in love with jewelry

I grew up with a very fashionable mother. I remember her always wearing different sets of huge earrings. They were extravagant, feminine and glamorous; she wore them every day. She looked just like a movie star. I loved going in her jewelry drawer and playing dress up—and still do to this day. There is nothing more powerful and chic to me than a woman having the confidence to rock big jewels every day. Whether you’re out running errands in jeans or attending a black-tie event, it’s all about owning it.

On embracing the masculine

My dad has a beautiful watch collection. I fell in love with the masculinity and technicality of the watches he would show me. I have great memories of talking with him and hearing the stories of what each piece represented. There was a romance to it all. I grew to love a big men’s timepiece on my wrist. I love classic masculinity with overly feminine touches. The juxtaposition of it all—that’s my style.

On her favorite staple

I think I got my first pair of diamond studs from Diamond Cellar when I was 11 or 12, and ever since then, I’ve been hooked. Every few years when my parents would ask what I wanted for Christmas, I would ask to upgrade my studs. I would get so excited to see if the little blue DC box was under the tree. Now I have my perfect pair. There is something so timeless about diamond studs. They would be my recommendation for anyone starting to build their jewelry wardrobe.

On her most meaningful pieces

Most of the jewelry I have today was passed down from my mom. A few years ago, she brought out two pairs of earrings she no longer wore. She asked what she should do with them, and I suggested turning them into mother-daughter rings. We had both pairs made into matching rings, and I get compliments every time I wear them. But the story is what it’s all about—something special between us.

On being at your service

I’m here to make my clients’ lives a little bit easier and more enjoyable. I’ve always loved giving gifts, and I love helping clients choose gifts that will thrill the people they love. I take gift options to homes and offices. And because of Andy Johnson’s connections, I can get items that aren’t in our stores—those amazing, one-of-a-kind stones or pieces that people want for the big moments. I also help clients edit their jewelry boxes to sell what they don’t want, rework pieces into something new and magical, or design custom pieces. I want to help clients hone their style with jewelry and curate amazing collections over time—pieces that can be enjoyed, cherished and then passed down for generations to come. I’m just here to make life and gift-giving easier and more fun.

Contact information:


Office: 614.923.9488